EUGENE, Ore. – Today, TrackTown USA announces a partnership with Lexus that names the brand as the Official Luxury Vehicle of The Prefontaine Classic and the overall TrackTown USA season at Hayward Field at the University of Oregon.
The partnership extends from the exclusive naming rights to the Lexus VIP Lounge at The Prefontaine Classic to support of the Hayward Field tickets provided to local youth in Uncle Phil’s Front Row.
“We are delighted to welcome Lexus to the TrackTown USA family,” said TrackTown USA CEO Michael Reilly. “Lexus is synonymous with being bold and providing exhilarating performances, and that aligns perfectly with the spirit of The Prefontaine Classic.”
Fans at the 2024 Prefontaine Classic will be able to view and experience Lexus vehicles on display at Hayward Field and in the event’s Marshfield District (Fan Festival).
Lexus’ partnership includes sponsorship of Lexus Community Night at The Prefontaine Classic. On Friday, May 24th, fans and local running enthusiasts will have the opportunity to run a mile on the track insideHayward Field.
“Lexus is thrilled to be an official partner of TrackTown USA”, said Chad Stilwell, General Manager at Kendall Lexus of Eugene. “We are dedicated to creating amazing and memorable experiences to track fans andenthusiasts at Hayward Field this year.”
Visitors traveling to Track Town U.S.A. through the Eugene Airport will be able to get a firsthand view of Lexus vehicles during the 2024 track and field season.
To learn more about Lexus, please visit: www.kendalllexuseugene.com